This is a farm economy of the future, a recession proof model that is, in-fact, sustainable and can be replicated across the nation through a peer-to-peer circular distribution model.
Growers Collective is developing a specialized procurement software through co-creation with farms and food service that enables farmers, micro-hubs and food service to more extensively and quickly access wholesale channels over an entire region focused on minority in-state growers and producers. We must establish a permanent food hub, a digital marketplace that allows minority farmers to begin scaling and selling to institutions, restaurants and broadliners.
Our model's secret lies in the efficacy of teamwork. Food hubs in a geocentric (self-identified) region pool their inventory on a single platform, enabling wholesale purchasers to access the region's goods in a more consistent and varied way that connects them to a buying partner at the institutional level.
Aggregated food is picked up from micro-hubs in the region and repacked, delivered by the local wholesale food service hub to partnering grocery stores, restaurants, education and healthcare institutions.
Micro-hubs can operate as a physical marketplace that accepts orders with a POS device that accepts EBT as an affiliate of the Collective. Main aggregate hub will offer online EBT orders and DoorDash delivery directly to end users.
Food will be digitally listed, procured, aggregated and sold to Institutions, hospitality, food service and used as emergency food boxes and prepared ready to eat meal kits that will be delivered to Black and minority census groups.
This will allow minority farmers to sell directly, grow their operations, receive fair market prices, receive training and group GAP certification, Online marketing and advertising and remove barriers to entry in order to scale efficiently and sustain a region's food system.